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SUMMER 2013 COLLECTION
French label April 77 is known for their beautifully-cut, slim-fit jeans. With a strongly linked identity to music and the rock'n'roll lifestyle, the jeans feature quirky touches like punk-inspired tartan jeans with special hidden plectrum-pockets. Leather-embellished zippers and yokes are also recurring design features of the brand.
For AW12-13 April 77 have taken a 90s-inspired route with rich colours and tartan prints.
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